Friday, March 13, 2009

Ford Ranger, 2010

The new Ford Ranger makes its European debut at the 2009 Geneva Motor Show, combining sleek and modern exterior design with genuine toughness and durability. Ford Ranger plays as hard as it works, both on and off-road.

Contemporary and sporty new exterior and interior design details make new Ford Ranger a credible lifestyle choice, while its versatility and 'tough truck' underpinnings make it a robust and reliable work partner.

Built in Thailand, the new model will arrive in European Ford showrooms from April and is available in a comprehensive choice of model series, from the entry-level XL to the range-topping Wildtrak.

Bold New Ford Ranger Face and Profile
In design terms, the new front styling gives Ford Ranger a sleeker, more modern look, but also shows it means business.

A large horizontal three-bar grille dominates, and is proudly embossed with RANGER lettering. Two black vertical nostrils either side of the grille plus the extended opening below the bumperline and large headlamps that wrap around each front corner create an instantly recognisable design statement. The lower bumper fascia also includes integrated foglamps.

New Ford Ranger's tough contemporary style is supported by solid, modern engineering. The sweeping, tapered front is more aerodynamic and sweeps rearward at its edges to incorporate Ford Ranger's bold front wheel arches. This key design detail communicates Ford Ranger's solid, confident stance and grippy handling character, whether in 4x2 or 4x4 configuration.

Design features influenced by extensive wind tunnel testing also include the door mirrors. Increased in size for better visibility, the mirror's shape - incorporating the LED turn indicator on Wildtrak - was specifically designed to reduce air turbulence and wind noise.

Ford Ranger is available in three body styles - Single Cab, RAP (Rear Access Panel) Cab and Double Cab. The RAP Cab is a four-door system to provide freer access to the cabin by featuring two forward-hinged doors and two rear-hinged access panels. An innovation first introduced to Ford Ranger in 2002, the RAP Cab provides unobstructed access to the spacious interior for ease of entry and cargo loading and an uncompromised side-impact safety structure that replaces the centre pillar of a traditional double cab. In addition a Chassis Cab version is available on both the single Cab and RAP Cab.

Contemporary Details

A new black vent at the trailing edge of the front wings is one of the key styling signatures. The vent features detailed recessed meshwork which surrounds a chrome Ford Ranger badge on Wildtrak models or the side-indicator repeater.

Ford Ranger's large door mirrors incorporate feature details to reflect the series choice. The mirror is moulded in black on the XL, finished with a body colour cap for Ford Ranger XLT models and a chrome-finished cap for Ford Ranger Limited and Wildtrak. The door mirrors on Wildtrak feature a high-intensity LED integral turn indicator. Mirrors pivot for tight clearance areas and all series now benefit from electrically heated mirrors for improved visibility.





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